Word: brand
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...back to the farmer in his field. "We select the best suppliers and train them to our standards--which pesticides they can use, how much to use and so on," says Nadege Claudel, Carrefour's quality and food-safety manager for China. For produce sold under its in-house brand, Carrefour has replicated its European tracking system, which labels every vegetable with a number that follows it from harvest to shelf--and adds 20% to the price...
...using them, hurrah hurrah, to produce reviews. He's covered mainstream movies like Shrek the Third and Bug, and artier fare on the order of Guy Maddin's Brand Upon the Brain and Hal Hartley's Fay Grim. Today he has a review of A Mighty Heart. It's a phrase that certainly applies to Roger, and Chaz too, for their year-long battle against his debilitating illness. With open arms ready to embrace a trusted friend - which Roger has been to Mary C. and me for three decades, and is to any reader or viewer of his work...
...scandal that has the Indian state of Madhya Pradesh buzzing. In early March, Hindustan Latex, a company owned by India's national government, began selling a battery-operated vibrating ring packaged with three of its "Crezendo" brand condoms that supposedly provides added stimulation for both partners. One of the main reasons cited for low condom usage in India is "lack of pleasure in the usage of the condom," says Hindustan Latex spokesman S. Jayaraj. "The vibrating ring provided with the condom was introduced as a pleasure enhancer" in order to encourage their use, thus helping stem the country's burgeoning...
Writing about rich white people is no way to make it as a novelist anymore. You're just one Fitzgerald among many. Rich black people, though --now there's a subject you can build a brand on. Stephen Carter is a Yale law professor turned novelist whose first book--The Emperor of Ocean Park, a huge best seller--confirmed what many had long suspected: that there are in fact people who are rich and black. His second novel, New England White (Knopf; 558 pages), expands on those initial findings...
...Foreign Policy and National Security In March 2001, in this magazine, Charles Krauthammer baldly stated what would become the foreign policy of the brand-new Bush Administration: "America is no mere international citizen. It is the dominant power in the world, more dominant than any since Rome. Accordingly, America is in a position to reshape norms, alter expectations and create new realities. How? By unapologetic and implacable demonstrations of will...