Word: branded
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Dates: during 1950-1959
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...brand-new vicar of Gidleigh, Devonshire, 65-year-old former Navy Captain John Mortimer Scott, feels that he is well prepared for his career. "I often think people who go straight through the university and into the church haven't seen enough of the world. I found in the navy that a commanding officer is a sort of welfare officer, and once men trust you they will ask you for advice on all sorts of problems...
...Phil Silvers Show gave Bilko a chance to prove that noncoms really run the regiment, and week after week Bilko proved that he rated his stripes. Bolder than the brass he heckled, brasher than the brightest operator in his informal command, Bilko ran his outfit with the earthy, barracks-brand humor that can make service life (and TV watching) tolerable. He was one of those rare peacetime soldiers, a guy who never figured to need any "shipping over" music; any Army recruiting sergeant could recognize him as a 30-year man. But Phil Silvers' sponsors (Reynolds Tobacco, Schick Razor...
...Right from the start, Your Hit Parade was a hit. Just by playing the country's top tunes-first on the radio (15 years), then on television (9 years)-the American Tobacco Co. sold so many cigarettes that it even produced a new brand: Hit Parade. Lannie Ross, Lawrence Tibbett, Frank Sinatra, Noel Coward, Fred Astaire, W. C. Fields all marched on the show with such regulars as Dorothy Collins and Snooky Lanson. Then came rock 'n' roll. The sort of stuff that Elvis sings began to lead the Parade, and American Tobacco apparently decided that kids...
...editor of the brand-new Stockholm daily newspaper asked his boss just one question as the first day's issues hit the streets in 1944: "How long before I have to start making money?" Said volatile Tor Bonnier, head of Sweden's biggest publishing house (books, magazines, the Stockholm morning Dagens Nyheter): "It's a question of how long my nerves hold out." Replied Editor Carl-Adam Nycop: "In that case, I'll have to hurry...
...Renault (47,567), Italy the Fiat (23,000), Britain the Hillman (18,663). Japan has entered the U.S. market with its Toyopet, Sweden with its Volvo. Italy has just brought out a sleek new Fiat, and the Dutch announced only last week that they will soon bring their brand-new Daf into the U.S. market. Even the babies of the import family, e.g., West Germany's tiny Isetta and Goggomobile, found a market for around 10,000 cars last year...