Word: branded
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...explained in response to another question, elBulli's exclusiveness does not mean it is a profitable enterprise. Isabel sighed as she told me that lectures such the one he gave at Harvard were required to help them support the venture. Expanding the elBulli product line and promoting the brand are "part of what we do with the rest of the six months of the year," she explained. Besides pricey books, revenue streams include kitchen equipment and other enterprises. But it all serves the purpose of maintaining the restaurant and its all-important taller or laboratory workshop in Barcelona where Adria...
...whether Blagojevich or any of his representatives actually talked to an Obama adviser or emissary on the matter. The transition team will also, undoubtedly, try to distance Obama from a man whom he helped elect in 2002 and supported for re-election in 2006, as well as from a brand of corrupt Chicago politics that John McCain tried unsuccessfully to link to him during the presidential campaign...
...respective constituencies. Some overzealous candidates didn’t even wait to arrive on campus, launching their online campaign in early August. As students try and make an informed choice for UC president, we can be thankful that approaches to the Presidential campaigns has been more sophisticated. This lazy brand of hyperactive self-promotion—the kind displayed by some freshman UC candidates earlier this fall—should not be rewarded...
...second of two incredibly close contests—Harvard fell 14-13 to NYU in the previous matchup. “Benji is a terrific leader, but the biggest problem is he’s been injured, this is his first tournament,” Crimson coach Peter Brand said. “It bodes well that he did well being rusty, still coming out ahead in a very tough competition. The loss against Princeton...I think if he was in top form he would’ve won that match.” The team also took...
...addition, the loss of hundreds of thousands of jobs due to the disappearance of a major manufacturer - not to mention the blow that would be dealt to U.S. consumer confidence by the bankruptcy of an iconic brand - would mean even fewer cars sold. That would take another bite out of consumer finance receivables, the biggest asset on carmakers' books. So even though Japan would almost automatically gain market share if a U.S. carmaker went under, any gains would be outweighed by the negative impacts. "In this environment, gaining market share is not a good strategy," says Yoshida...