Word: brandes
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...this for universal appeal: in the play the brothers are working on now, a sales clerk is trying to sell Noah a new brand of potato chips. Some sweepstakes coupons come with every purchase, and the grand prize is a yacht. Might come in quite handy, goes the salesman's pitch, they say a deluge is coming. Skeptical, Noah buys a pack...
...Thomas sees the suicide-bomber mentality as a form of “psychosis” that defies explanation. Thomas cannot be blamed for failing to rationalize the kamikaze pseudo-tradition—six decades later and now facing a new brand of kamikazes, we’re still at a loss for words...
...days of talks, Paulson told one interviewer, stressing that this was the start of a "long-term dialogue." His downbeat spin is hardly surprising: Beijing has been fending off U.S. demands for years on the issue of currency exchange rates, and also intellectual property rights (meaning pirated movies and brand-name goods). In 1996 this correspondent was told by a White House economist who had just returned from talks with Beijing about closing down the dozens of factories churning out pirated movies: "This time they are really going to do something about it!" Strangely enough it's still possible...
...truth, the eight-foot white marble sarcophagus that Vatican archaelogists uncovered beneath the basilica St. Paul Outside the Walls is more a question of lost-and-found than a brand-new find. The Church has known that a relic believed to be the first-century saint, who wrote the earliest books of the New Testament and was Christianity's first great evangelist, was somewhere beneath the current basilica. But around 1823, the year that a previous, ancient church on the location burned down, they lost track of it. Interest was rekindled four years ago when many Catholics streamed into Rome...
Meanwhile, Kohl's, a chain known for selling brand-name merchandise at discount prices, is adapting Penney's successful, exclusive-label strategy--that is, getting well-known designers or brands to create products that will be available in its stores only. It already has partnerships with Este Lauder, which has created other exclusive brands for the retailer; Ralph Lauren (Chaps); skateboarder Tony Hawk; and Cuban-American model and actress Daisy Fuentes. Next up in early 2007: a blockbuster partnership with designer Vera Wang and an exclusive housewares partnership with the Food Network. Says Kohl's president, Mansell...