Word: brandings
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...Seoul, as she prepared to return home with one of her brand new Boogers, Bernann McKinney initially denied that she is one and the same Joyce McKinney who is still technically a fugitive from British justice. But confronted by the weight of circumstantial evidence - Joyce McKinney's middle name is Bernann, both are former beauty queens, both owned pitbulls and even appear to share the same social security number, birth date and home address - Bernann McKinney confessed to being a reinvention rather than a clone of her former self. "I thought people would be honest enough...
...what's your latest project? A condom brand in six sizes. We developed this brand for the Web. Men on the Web--they are very honest...
Republicans acknowledge that the new tack does carry a risk of tarnishing the brand. McCain's former political mastermind John Weaver, for example, who helped create the straight-talk candidate eight years ago, called the new strategy "childish" and worried that it "diminishes John McCain." McCain's advisers have tried to alleviate that concern by keeping the attacks light and funny while coaching their candidate to have fun on the trail. Several days after the Paris Hilton spot, the campaign released another online video that mockingly compared Obama to Charlton Heston's Hollywood depiction of a Biblical Moses. "They will...
RACHAEL RAY sells her own brand of dog food, Nutrish. Next plans to shill gourmet prison food, Slammo...
...McCain's advertising. Obama's decision not to accept McCain's offer of 10 summer debates--or, at least, to negotiate a more manageable total--always seemed wrong to me. After all, Obama is supposed to be the fresh breeze, and that would have been a brand-new, high-road way to engage the public. Obama's refusal made him seem less than courageous. It played into the notion that he wasn't a very good debater and that McCain was at his best in town meetings--an argument with elements of truth but also a fair amount of mythology...