Word: brandings
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...announcement posted early Monday morning on his website, film critic Roger Ebert said he is taking his thumbs and walking away from the TV show he helped build into an international brand. "After 33 years on the air, 23 of them with Disney, the studio has decided to take the program in a new direction," he wrote. "I will no longer be associated with it." Ebert's announcement arrived only hours after co-host Richard Roeper, of the Chicago Sun-Times - his on-air companion since 1999 - announced that he too would be leaving At the Movies with Ebert & Roeper...
...called Fobis Technologies, the Weemote is a nifty television remote control specially designed for little kids that lets parents limit the channels their children surf. It was trademarked in 2000, long before the Wii debuted, which means the commercial use of the Wiimote moniker technically infringes on the Weemote brand...
...like magic. When Arthur Rubinstein plays, he brings his heart out to you. It's so personal and so warm. And Glenn Gould is a unique genius. You've probably heard many pianists playing the same work, but when you hear Gould, it's like it's brand...
...marketing the drinks to minors. Anheuser-Busch denied it broke any laws. As investigations continue into other makers of alcoholic energy drinks, Miller Brewing issued a statement that it is standing by Sparks, the No. 1 alcoholic energy drink; in June, Miller's parent company reported that the Sparks brand had "delivered strong full-year, double-digit growth." Likewise, United Brands said it has no plans to change the marketing or policies regarding Joose...
...while both owners defend their own knocking off of a global brand, they share a moral flexibility that allows each to complain of the other's transgression. Each claims Kabul Fried Chicken was his idea (sort of). And now there are four...