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...found not only an extensive talent pool, but also considerable local support. Sahlins enlisted Alexander, a Canadian entrepreneur who had briefly worked at a Chicago theater, to run it. The new venue "struggled for a while" as he remembers, but soon the outlook for Second City - and its brand of satiric comedy - changed forever. On Oct. 11, 1975, Lorne Michaels, along with fellow NBC employee Dick Ebersol and president of the network Herb Schlosser, launched Saturday Night Live, a genre-defining mix of music and sketch comedy whose cast was stocked with Second City alums like Dan Aykroyd and Gilda...

Author: /time Magazine | Title: The Second City | 12/16/2009 | See Source »

...this gets worse. Tag removed Tiger placards from stores across Australia (a big golf market), although the company insists that move was unrelated to the scandal. Tag headlines a group of companies whose association with the legend is not about golf but about creating buzz around the brand. Will any of Tag Heuer's customers refuse to buy a pricey Swiss watch because Tiger is a pitchman? Probably not. But the company's initial skittishness doesn't bode well for Woods' Tag prospects. "They've already gotten their brand equity out of Tiger Woods," says Ben Sturner, founder...

Author: /time Magazine | Title: Tiger Woods' Sponsors: Will Any Stick by Him? | 12/16/2009 | See Source »

...After a series of bad years for Hershey, however, the trust board briefly toyed in 2007 with the idea of selling its stock to Wrigley, famous for its chewing-gum brand, but backed down within hours of closing the deal. State and federal authorities had tried to block the sale, in part because of concerns about the size of a combined Wrigley-Hershey company. Residents of the town of Hershey, meanwhile, expressed outrage and even convinced a local judge to delay the sale, saying it would cause "irreparable harm" to the community...

Author: /time Magazine | Title: In Hershey's Possible Cadbury Bid, a School's Fate | 12/15/2009 | See Source »

...possible purchase of Cadbury, a famous British candy brand, has been on the trust board's agenda ever since. The two companies already had a relationship, with Hershey acting as Cadbury's U.S. distributor. Cadbury had even considered buying Hershey when the trust first put it up for sale...

Author: /time Magazine | Title: In Hershey's Possible Cadbury Bid, a School's Fate | 12/15/2009 | See Source »

...announces plans to slash 21,000 jobs, close dealerships and drop the Pontiac brand. Saturn, Saab and Hummer go on the block...

Author: /time Magazine | Title: The World | 12/14/2009 | See Source »

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