Word: brandings
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...Outside the school, the best test of its success comes from fair-minded observers. "If Eton were a business, it would have opened 20 more and be expanding the brand everywhere," says Mulgan. Other schools are doing just that (see box). Now 5-7% of Eton students are foreign, and the boys' range of nationalities and ethnicities is increasing. But Eton's leaders do not aspire to build an empire. On their own turf, their goal is to preserve quality, reform slowly, and set an example others will want to follow. That 1,300 boys can swim in Eton...
...silent but deadly assassin that has so far claimed at least 70 lives in and around Chicago, as many as 200 others in the Detroit area and dozens more in states from Missouri to New Jersey. But the suspect isn't a serial killer; it's a lethal brand of the drug fentanyl, sometime mixed with an already potent batch of heroin, or even cocaine or alcohol...
...than ever, but there are healthy new options too. V8 V-Fusion is a new drink that packs a full serving of both fruit and vegetables into a little bottle. It's 100% juice and doesn't have added sugar. It may seem odd to see a tomato juice brand offering fruity flavors like Strawberry Banana, Peach Mango and Tropical Orange, but it's a nutritious alternative to soda. Other options, if you're a Jamba Juice-fan, are Bolthouse Farms' new drinks, like C-Boost, a tropical fruit smoothie. And for those who have acquired a taste...
These days, no brand is complete, it seems, without its own hotel. Volkswagen has Fox, a 61-room Copenhagen property named after the automaker's compact runabout. Italian jeweler Bulgari has lent its name to a hotel in Milan. And in Barcelona, Spanish shoemaker Camper has its own venture, Casa Camper, www.camper.es, set on a street off the city's famed Las Ramblas. Like the footwear it's named after, this 25-room affair demonstrates that style and affordability are not mutually exclusive. For a low-season average of around $250 a night (roughly $300 in the high-season months...
...while professors may lean left, many students are tilting right--especially toward that brand of conservatism known as libertarianism. According to a well-regarded annual survey sponsored for the past 38 years by the American Council on Education, only 17% of last year's college freshmen thought it was important to be involved in an environmental program, half the percentage of 1992. A majority of 2003 freshmen--53%--wanted affirmative action abolished, compared with only 43% of all adults. Two-thirds of frosh favored abortion rights in 1992; only 55% did so in last year's survey. Support...