Word: brandings
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...while undead love triangles can be messy things, Twilight's particular brand of angst (and the troupe of young hotties bringing the popular book series' characters to life) has proved powerful enough to keep the girls coming. Of the estimated 3,000 exceedingly vocal fans at the Monday-night premiere, some had been camping in the square for five days to ensure that they would have a prime square foot of concrete once the stars began to arrive. Stephanie Clark, 29, was part of a group of fans taking up the best real estate, earned through nights of sleeping bags...
...along one of the city's many canals. "Suddenly I could breathe," he says. "This is a whole city of people who don't fit in anywhere else." Sun is still trying to figure out his own niche. He's been working with his sister on plans for a brand he's calling "Fashion for World Peace," though so far, it's just a logo and a promotional video. Watching him develop ideas is a professional business coach sent by the city to help Sun get his new brand off the ground. Berlin isn't rich - in fact...
...perhaps no luxury-hotel brand has ventured as far into voluntourism as Ritz-Carlton. Since the company launched its "Give Back Getaways" in April 2008, more than 2,000 vacationers have signed up in dozens of locations around the globe. Sue Stephenson, vice president of the company's "Community Footprints" initiative, says the half-day programs range from assisting local food banks to participating in music therapy for disabled kids...
...support Hayward-Zhang,” Ebrahim said. “Their convincing brand of advocacy has brought me on board...[Hayward] is by far the most effective advocate I’ve seen on my time...
...That is not just an idle threat. Switzerland's unique brand of grass-roots democracy permits its citizens to challenge a legislative decision through a referendum if 50,000 signatures are collected within three months. Given that an April opinion poll by M.I.S. Trend, a market-research institute, found that 75% of Swiss voters are in favor of the existing liberal legislation, the assisted-suicide law may be a hard one to kill...