Word: brandings
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That's pretty impressive, considering that 2012 is not a sequel or a brand name and that its stars (John Cusack, Chiwetel Ejiofor, Danny Glover, Woody Harrelson) are associated more with indie fare than with blockbusters. All Emmerich had to work with was a vaguely ominous future date - think 1984, 2001 - and his confidence that he could get people into theaters by telling them they're all gonna die. He's done it before. A past master of disaster, the German director devastated the planet in Independence Day and The Day After Tomorrow; he wasted New York City in Godzilla...
...maybe university officials have embraced an oft-submitted suggestion to Harvard's "Idea Bank," encouraging the university to shamelessly sell the Harvard brand name for more than just a few outrageously overpriced polo shirts. Heck, selling the Harvard name might just be our golden ticket out of the financial apocalypse...
...when you make a purchase - things that deal with the future. [Placing a high value on the future is] associated with driving a hybrid car and drinking red wine. Folks high on the me-Too factor drink whatever people around them drink. People with a high level of brand loyalty - which we find out by determining how many types of cuisine you like, how many cars you looked at before you made a decision - drink domestic beers...
Miss Baker was the kind of English teacher who had cats. Lots of them. While she had her friendly moments, which included treating her students to stale, generic-brand candy leftover from Halloweens past, she was the kind of teacher who got some kind of pleasure from pouring salt in the hormonal wounds of her pubescent students.I fell victim to her sick game when I boldly disagreed with her evaluation of Scout in “To Kill a Mockingbird...
...about whether a given investment is necessary, and what's palpable in China is the sense of forward motion, of energy. No foreigner - at least not one I've met in five years of living here - even bothers denying it. And the Chinese take it for granted. When a brand-new six-lane highway opened in suburban Shanghai in October, Zhong Li Ping, who shuttles migrant workers to the city and back to their hometowns, said, "I don't know what took them so long." In truth, it took about two years - roughly the time it would take...