Word: brandings
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...that picture changed dramatically last week with the announcement in Nature of two impressive fossils. One, of a brand-new species dubbed Repenomamus giganticus, demolishes the notion that most dinosaur-age mammals were never larger than squirrels. The animal, which lived some 130 million years ago, had the dimensions of a midsize dog or large badger--by far the biggest dinosaur-age mammal ever found. And the second, a new specimen of a previously discovered species called Repenomamus robustus, refutes the notion that it was always the mammals that got eaten. Inside the skeleton where the animal's stomach would...
Matt Swann is 27 ??He took 6 1/2 years to graduate from the University of Georgia. When he finally finished, he had a brand-spanking-new degree in cognitive science, which he describes as a wide-ranging interdisciplinary field that covers cognition, problem solving, artificial intelligence, linguistics, psychology, philosophy and anthropology. All of which is pretty cool, but its value in today's job market is not clear. "Before the '90s maybe, it seemed like a smart guy could do a lot of things," Swann says. "Kids used to go to college to get educated. That's what...
...Morrison, president of Twentysomething Inc., a marketing consultancy based in Philadelphia. "Most of their needs are taken care of by Mom and Dad, so their income is largely discretionary. [Many twentysomethings] are living at home, but if you look, you'll see flat-screen TVs in their bedrooms and brand-new cars in the driveway." Some twixters may want to grow up, but corporations and advertisers have a real stake in keeping them in a tractable, exploitable, pre-adult state--living at home, spending their money on toys...
What accounts for his unshakable optimism? For one thing, at major food firms niche brands are "only a small percentage of a much larger organization" and often get neglected, says Hain's new executive vice president, John Carroll. More important, the Kelloggs and Krafts of the world won't necessarily be able to translate their household names into success in the natural arena. It's no coincidence that you will almost never find the well-known parent company listed anywhere on the packages of their New Age offerings. "There is a credibility gap with these [brand name] companies as they...
...sacrifices for those prices. The Mini Mac is what Jobs calls BYODKM--bring your own display, keyboard and mouse. That makes it ideal if you're a Windows user who wants to switch teams and already has those peripherals (the Mini Mac will work with just about any recent brand). But BYODKM is not such a bargain if you're starting from scratch--especially if you want extras like a wireless Internet card, which will set you back another...