Word: brandings
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Despite their divergent performances, the two rappers complement each other well. “[Def Jux] is a tight-knit community,” Aesop concedes—though he rejects the idea that El-P’s brand of gloomy industrial beats set the tone. “All the artists [on Def Jux] have very different sounds. Possibly there’s a similar mentality; everyone wants to make their own music...
When the Harvard brand takes to the road, alumni and admissions officers are its door-to-door salespeople, and high schools are their audience...
...Naam particularly rued one mistake, in which she said “Cheetos” instead of “Fritos” in a question about brand-name munchables...
...typical of this brand of melodrama, The Æthiop’s plot is more convoluted than complex. The play is set in timeless Baghdad, complete with such characters as a vizier named Giafar, Cephania, Queen of the East, a cadi, an emir, a slave, and an Arab. But except for the exotic names and a few camel references, this is a play of troubled lovers, conspiracy and happy endings that could have been set anywhere...
...also remember that Sting had a big year then, with a similarly millennium-conscious album, its title heralding the world’s Brand New Day. A video of his hit song “Desert Rose” (the last collaboration anyone can remember between American and Arab pop culture icons) featured the singer, some malaise on his face, fiddling with a digital camera in the back seat of a slick black car, driving through the desert on his way to a gig in a hopping and vaguely Arab dance club with his collaborator, Cheb Mami. This said...