Word: brandings
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...that the Detroit Tigers are about to become the losingest team in modern major league history. The problem is that they're doing it wrong. The 1962 Mets, whose 40-120 record is likely to be eclipsed by Detroit this week, were lovable losers. They were a brand-new expansion team with, in those pre-Toronto Raptors days, the dumbest team name ever conceived. Not only did the Mets have a mascot that was just a baseball with a face drawn on it, but they named the mascot Mr. Met. Everyone knew the Mets were going to stink, they knew...
Since that day, I wanted Harvard much like I wanted any other brand: Gap jeans, Nike sneakers and anything else that I saw on SBTB and the commercials in between. For a girl who watched a lot of television, Harvard was a ticket into a faraway land where everyone wore navy blazers with gold buttons and Brendan Fraser look-alikes frolicked around the Yard with drafts of government theses in tow. Not that I knew what theses were—I had only heard about them in With Honors, a film starring Fraser as a hunky Harvard student...
These Japanese art-punks perform their weird brand of spastic rock in support of their critically acclaimed album Neu. Go early to catch synth-pop band Freezepop. 8 p.m. $9 advance, $12 door, must be 18+. The Middle East Downstairs, 472 Massachussetts...
...nerdiest of the college nerds will be rewarded for his or her knack for facts—the winner of “Jeopardy! College Championship” will drive away in a brand-new Volvo with at least...
...shiny tour bus with Dave Matthews’ name emblazoned on the grill. After years spent floating around the Midwest, My Morning Jacket have finally graduated to the big leagues—to Matthews’ BMG imprint to be exact—and It Still Moves is their brand new ride...