Word: brandings
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...Pharmaceutical companies would also, per an agreement struck with the Obama Administration earlier this year, cut name-brand-drug costs 50% for Medicare Part D recipients stuck in the "doughnut hole," the gap in prescription-drug coverage that exists once seniors' drug costs for the year exceed a certain amount ($2,700 in 2009). This provision would go into effect in 2010 and is expected to cost drugmakers $80 billion over 10 years. (Part D beneficiaries who get low-income subsidies, are enrolled in a retiree drug plan or earn more than $85,000 would not be eligible...
...recovering from the comparatively modest changes that the Bush Administration forced on school districts, particularly the NCLB measure, which so emphasized test scores to the exclusion of other educational goals that many experts now regard it as a failure. NCLB has become, in Duncan's estimation, such a "toxic" brand that his Education Department recently tore down the faux red schoolhouse emblazoned with the law's name that sat outside its main entrance in downtown Washington. Duncan will be instrumental in rewriting NCLB, starting with the name. "We'll probably get a really smart 10-year-old to figure this...
...temporary basis). As an experiment, CNN reporter Sean Callebs spent the month of February relying on food stamps. Spending $176 - the maximum amount awarded by the state of Louisiana, where he lives - Callebs found that he could buy enough food, but only if he avoided snacks and most name-brand items. "I can tell you my pants are much looser," he said after the month was over...
...After years of styling celebrities in Harry Winston gems, Carol Brodie just introduced her own line of ridiculously well-priced jewels, Rarities, sold on HSN. And Radhika and Gauri Tandon channel their Indian and Art Nouveau inspirations into vibrant resin cuffs with inlaid stones for their five-year-old brand, Isharya. Call it a wrap on wrists...
...teamed up with Gucci creative director Frida Giannini to design a series of limited-edition shoes to coincide with the launch of Gucci Icon-Temporary, a traveling pop-up sneaker store that will make its first stop in New York City next month. Two new Ronson creations, incorporating the brand's classic GG logo, will be introduced at each stop of the tour, including London, Berlin and Tokyo...