Word: brandlis
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...whole system according to his or her own preferences,” he said. “The right approach is to take some time to learn about the culture of the schools and the community. It’s not about tearing things down and creating something brand...
...those times." And she didn't change, she insists; people just had time to get to know her. On the other hand, she brought to the White House a longtime friend and marketing executive who, as social secretary, describes her job as managing "the Obama brand." In any case, by the time she held the Bible for her husband on Inauguration Day, her approval rating had jumped nearly 40 points. And she was just getting started...
...that the most damage to the car companies will come from the anxiety facing potential customers who may buy automobiles at these dealers and expect to have them serviced there. The car buyers will not want to drive long distances in order to find a dealer who sells the brand that they want. They will buy a Toyota (TM) or some other brand because they know that continued service is virtually assured. They may not feel the same way about GM and Chrysler...
...continuing to spend in the recession, but have gone considerably down-market to less costly items. As a result, fast fashion "is a hot issue in Japan's fashion industry, especially after the entry of H&M," says Dairo Murata, a retail analyst at Credit Suisse in Tokyo. Luxury-brand sales in Japan are expected to decline 10% in the first half of the year compared with sales in the same period in 2008. (See the world's most influential people in the 2009 TIME...
...only big winner so far," says Murata of Credit Suisse, who thinks that for non-Japanese fast-fashion companies such as Forever 21 and H&M to succeed against Uniqlo they will have to pay more attention to quality. But Forever 21's Ok is confident that his brand can grow, and he has the tenor of the times on his side: the soft property market is making it easier to find large retail spaces in metropolitan areas...