Word: brandsâ
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Dates: during 1953-1953
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...billion a year?almost as much as the national income of Canada, or more than the value of all U.S. export trade. Negro publications, whose advertising columns were until recently dominated by hair-straighteners and skin-bleachers, are now agleam with four-color ads of all the national brands???a dusky glamour girl smiling above a pack of Luckies, Negro men of distinction sipping Calvert, a Negro executive praising Remington typewriters. (Most advertising agencies now have special Negro market consultants who see to it that ads will sell and not offend Negroes...
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