Word: brands
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Dates: during 1960-1969
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...Women on the Warpath). Undismayed, Evans ran a tough campaign with emphasis on his earnest and considerable intelligence and a progressive brand of Republicanism. Though the pros counted him out early in the campaign, he pulled ahead and beat Christensen...
Back home the cigarette makers continue to introduce new brands to cater to the capricious tastes of 70 million U.S. smokers, with big emphasis on filters. Liggett & Myers is testing a charcoal filter menthol brand called Devon, and Philip Morris is marketing a charcoal filter called Galaxy in Texas. Filter cigarettes now hold about 70% of the U.S. market, but the charcoal filters, which account for some 7% of sales, have had uneven success...
Emboldened by a burgeoning prosperity, and by the failure of Goldwater to make a reasonable and acceptable case for his own brand of conservatism, Johnson played the electorate like a mighty pipe organ. He drowned out concern over the Bobby Baker scandal and the war in Viet Nam with platitudes about peace, prosperity and prudence. While Goldwater ranted about TVA, social security, the Supreme Court and conventional nuclear weapons, Johnson issued the soothing assurances of a benign protector who promised to save the nation from the welter of international chaos with the sure touch of sober responsibility...
...brand-new Pook's Hill Inter change near Bethesda, Md., is different. There you can be absolutely certain that you're wrong. They left out half the exit ramps...
...Leuenroth. "But they know how to talk and listen." Standard sells Alka-Seltzer in the back country with simple commercials blared from 250-watt radio stations or where there is no radio, over loudspeakers set up in village squares. In towns so remote that they lack electricity, Standard stencils brand names on walls or uses airplanes to drop advertising leaflets wrapped around candy. It also uses simple cartoons with as little wording as possible...