Word: brands
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Dates: during 1960-1969
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What really brought on the new ground rules was an aggressive campaign introducing the new filter brand Life last fall, which resulted in a formal FTC complaint against Brown & Williamson Tobacco Corp. for false filter advertising claims. The Life ads convinced the FTC something had to be done for the industry as a whole, and the formal complaint convinced the cigarette makers that it would be prudent to agree to end the filter derby. Said Kintner gratefully, noting that cigarette advertisers spend $190 million a year: "It is no small feat for them to change the major emphasis...
Every Inch a Sailor (Oscar Brand; Elektra, mono and stereo). Guitarist Brand offers a largely unprintable tour through the racier passages of Navy mythology in a series of songs sung by the fleet in World War II-Guantanamo Bay, Subdivision Nine, Zamboanga. The cast of female characters includes such wonders as Miss VD of Guam: "Admiral Nimitz gave the order/ Better keep your noses clean/ But Miss VD was waiting/ Like a bloody sex machine...
...still craved the Virginia blends, as opposed to the Oriental blends favored by domestic manufacturers. But because of the price, only the rich could afford imported U.S. cigarettes, grandly passed them around as a status symbol. The British-American Tobacco Co., which sells American Tobacco's Lucky Strike brand in Europe, was the first to go into local-plant production. But West Germans can look forward to other inexpensive U.S. brands. R. J. Reynolds (Camels), Liggett & Myers (Chesterfields) and P. Lorillard (Kents, Old Golds) are all smoking out ways to cash in on Germany's well-developed taste...
...legislative program for the new ses sion of Congress. The answer: "We don't plan to have a meeting, and we don't want one." Dwight Eisenhower saw no need to talk over his program for the congressional session that convenes this week. Reason: he plans no brand-new programs, no departures from the basics he stressed in earlier sessions - balance the budget, fight inflation, uphold foreign aid, resist crash programs. He has decided to hold the line on the domestic front while concentrating, in his final year in the presidency, on one paramount undertaking: the quest...
Change was inevitable, for McCormick carried an inimitable brand of muscular, sputtering, personal journalism with him into the grave. For 41 years he used the Tribune as the vessel of his wrath against the faults he found in Chicagoland, the world, and the 20th century. The paper fumed at foreigners (especially the British), Franklin D. Roosevelt and his kin, all Democrats, most Republicans, social security, the United Nations, Rhodes scholars and Ivy League schools. In between-and often despite-the colonel's crusades, the Tribune's big and expert staff did, and still does, put out the best...