Word: braniffs
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...747s for its growing transatlantic business, which now includes service between Miami, Tampa, New Orleans and four European cities. Indeed, a prime reason why Pan Am is interested in National is that it wanted to react to the competition posed by the U.S. newcomers to the transatlantic trade, including Braniff and Delta as well as National...
...absolute plethora of fares. The Big Four?United, American, TWA and Eastern?all offer a Super Saver fare that cuts 30% to 50% off regular economy rates, but tickets must be bought 30 days in advance. Other lines offer similar savings under a variety of catchy names. Braniffs Small Potatoes, Texas International's Peanuts (25% to 50% off on certain flights), Continental's Chickenfeed (30% to 50% off on most flights). There are also loss-leader fares, which last only a few days or weeks. Braniff offered for four days a 7-11 stand-by excursion from Dallas...
...home in Maryland. The reporter left uneventfully, then the telephone rang. "I forgot one question," she remembers him saying. "Do you have any boyfriends, and are you planning to divorce your husband?" Andrea Rander is a petite black woman. Standing beside her husband at a reception sponsored by Braniff Airlines, she glares angrily at me, yet another reporter. "I wanted to see that reporter many times after that," she explodes. "I wanted to say, 'Hey, look at us - we're making it!' " Rander watches proudly and adds: "We said, we're not going to become...
...success, notably among the young (three-quarters of Skytrain passengers are under 34), has helped all transatlantic traffic. Competing carriers have followed Laker's lead and lured new passengers by offering New York-London stand-by fares of $256, v. the basic economy rate of $626. Braniff now has a Dallas-London flight for $398. Latest figures, comparing April results with those of the same month a year ago, show that Pan Am's transatlantic load factor was 62%, up from 54%; TWA's surged to 72%, up from...
Carter supports Kahn and holds up the CAB as an example of the price-cutting benefits of competition, but the two men are not always in accord. After the President overturned the CAB's award of the Dallas-London route to Pan American and gave that plum to Braniff, the fiercely independent Kahn openly criticized the decision and seriously considered quitting...