Word: branson
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...Airplane manufacturers and airlines are working on ways to cut carbon emissions by raising fuel efficiency - building lighter and more aerodynamic planes, towing jets on the ground, and improving engine capacity. Designers are looking at running planes on biofuel, and Virgin Atlantic head Richard Branson has promised to build a biofueled jet by next year. But industry experts believe such incremental changes could improve efficiency by 1% or 2% a year at most, while passenger miles are set to grow at 5% to 6% annually. "We're left with a sustainability gap," says Roger Gardner, chief executive of OMEGA...
...justly praised, in TIME and elsewhere, for brilliantly formulating JetBlue's strategy and getting it off the ground. You'd be surprised how easy it is to start an airline in the U.S. (Unless your name is Virgin America and the industry freaks about the prospect of a Richard Branson-linked competitor entering the domestic industry.) There are plenty of planes to lease, and loads of pilots to fly them. And that's exactly why hundreds of airline start ups have sprung to life and augered in since the industry was deregulated...
Virgin founder Richard Branson, Time Warner ceo Richard Parsons and Gayle King, editor of O magazine...
...want peaceful co-existence with the rest of the world, and asked us to reach out our hands to them. Astrophysicist Neil deGrasse Tyson spoke of how astronomer Carl Sagan had generously offered his time and advice when Tyson was just a 17-year-old from the Bronx. Richard Branson talked about how the tolerance and humor of South African Archbishop Desmond Tutu could help heal the world's divisions...
...hand, Sir Richard Branson has pledged millions of dollars in the fight against global warming. On the other hand, his Virgin Galactic will send passengers on a joyride, first via jet, then via spacecraft, burning up an insane amount of carbon-based fuel and adding substantially to global warming. Is one of Branson's activities supposed to cancel the other, or am I the only one who is terribly confused in this regard? Daniel Long San Francisco