Word: brasiles
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...Toledo's Jeep-making Willys Motors surveyed the Brazilian market and with its distributors in Brazil organized Willys-Overland do Brasil, capitalized at $250,000, more than 50% from the U.S. mother firm, the rest from Brazilians. Now Willys do Brasil is South America's biggest carmaker (110,000 units scheduled for 1960), has a capitalization of $34 million, 55% owned by Brazilians, 35% by Willys of U.S., 10% by French investors. Half of its 6,000 Brazilian workers own shares, 95% of the Jeep parts are locally made, and Brazilians proudly call the product o Jipe Brasileiro...
...Janeiro's JORNAL DO BRASIL: Senhora Luce can be certain that the U.S. Senate debate did not in the least affect the Brazilian concept and appreciation of her personally. The predominant opinion, now that we will not have her here with us, is deep disappointment. Brazil's role in Pan-American development would have been ably treated by a diplomat with the extraordinary abilities and superior intelligence of Senhora Luce...
...them showed Kubitschek, his arms spread, apparently pleading with Dulles, who seemed to be looking into his wallet (see cut). It was enough to send Rio's nationalist press into tail spins. The normally staid Jornal do Brasil spread it seven columns across the front page, ran a caption implying that Kubitschek was pleading desperately with a sardonically grinning Dulles. Jeered Congressman Carlos Lacerda in his Tribuna da Imprensa: "Kubitschek, the President, rises respectfully to talk to Secretary Dulles in a language which cannot be understood. For it is the language of a subaltern speaking to a superior...
...task force of clay-spattered, green-and-yellow jeeps, carrying as incongruous a crew as ever penetrated the steaming wilderness. They were securities salesmen, hardy young men carrying briefcases, who were on their way to sell a 208 million-cruzeiro ($1.6 million) issue of stock in Willys Overland do Brasil to back-country natives who had never even heard of Wall Street...
Chile's Linea Aérea Nacional, for example, is subsidized by the government, does a sedate business at I.A.T.A. rates by ap pealing to national pride. Others offer special services, such as the direct European flights of Panair do Brasil, Cubana Air lines and Colombia's 38-year-old Avianca...