Word: brazil
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Dates: during 1960-1969
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...first production models of the new Aero-Willys 2600-to Paris for next month's international auto exposition. Pearce and Willys had reason to be excited. The Aero-Willys is Brazilian from taillights to engine block-the first car to be completely designed, tooled, engineered and manufactured in Brazil...
...from Jeeps. Only ten years old, Willys-Overland do Brasil is already Brazil's largest private corporation, boasts 10,000 employees and last year accounted for nearly one-third of the 144.000 cars and trucks produced in Brazil. But in a country racked by nationalistic growing pains, it has an asset far more important than size. Most U.S.-backed companies in Brazil are wholly-owned subsidiaries, and their top executive ranks are closed to Brazilians. Willys is only 49% owned by the U.S.'s Kaiser Corp. The remaining 51% of its stock is held by 48,000 Brazilians...
Willys' strength is due partly to the foresight of U.S. Industrialist Edgar Kaiser, who in 1954 took the then-daring decision to enter Brazil's auto market on a partnership basis and personally guaranteed a $42 million Bank of America loan that provided Willys do Brasil's working capital. But it is due as well to enthusiastic Brazilians who decided that they could switch successfully from assembling imported Jeep parts to actual manufacturing of cars. The odds were long. One visiting U.S. auto executive, after studying the shed where Jeeps were being assembled...
...Join 'Em." With financial backing from Kaiser and technical guidance from onetime Utah Cowpuncher Pearce, the Brazil nuts went ahead anyway. U.S. engineers converted an old foundry to make Willys' castings, began building the sprawling, efficient plant at Sao Bernardo. The Brazilians set about lining up parts suppliers. A manufacturer of hypodermic needles converted his production to gas and oil lines, and a blacksmith bid to supply wheels. Recalls Willys Treasurer Paulo Quartim Barbosa: "We gave him an order for 500 wheels. They weren't quite square-but almost. Our technicians found they had eight protruding points...
...ranch; and it was in another home, where Jimmy went to call, that they found the sick children. Jimmy remembered all this while on the train to Toronto, when he saw the spots beginning to appear. He knew he had been exposed to what is fairly common in southern Brazil, varicella (the Latin word for chicken...