Word: brazile
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...InterAcademy Council, a Netherlands-based network of national science academies from around the world. Titled "Lighting the Way: Towards a Sustainable Energy Future," the assessment was the work of 15 scientists from 13 nations - and here's the important part - it was commissioned by the governments of China and Brazil, two future energy superpowers. The recommendations made in the report aren't exactly earth-shattering - you may have heard that we should conserve more - but what matters is the focus on the developing world, as both a market for and a center of energy innovation. "The new frontiers of energy...
...poignant photograph of AIDS in Africa. Then he'll open up the magazine and see a photograph advertising a shiny Mercedes." Through his pistachio green designer glasses, the ad man's ever-twinkling eyes widen. "And then he'll see a big spread on the lost children of Brazil, which is followed by a double-page photograph for Chanel perfume." Knocking his knuckles once on the table, Toscani, 65, lets out a short bark of a laugh. "Our archaeologist will wonder what the hell was going on back then!" This is the perspective behind his best-known advertisements, which have...
...this problem with Berlitz World Traveler courses, available on personal video screens. Now other airlines are following suit - this year, Continental, KLM and Air France began offering the onboard language-tuition program, which teaches the basics of up to 23 languages in 21 languages. So should you be from Brazil and need to brush up on your Tamil, or from Vietnam and require a few phrases of Arabic, a course option will have it covered. The lessons are structured by theme - numbers, dates, words and dialogue - and there are tests and games to keep you entertained. Passengers who complete...
...make every household eat more and more every year." Or grab more market share, which is often difficult and expensive. By contrast, Danone's fresh-dairy-product line (yogurt and milk-based desserts) grew 9.2% last year, with growth as high as 20% in Argentina, Mexico and Brazil, and 35% in Russia. Bottled water showed similarly high growth, at 14.8% in 2006. Numico grew nearly 12% last year...
Danone is tailoring the active blueprint by mapping diet deficiencies by region and designing products accordingly. Danonino, a yogurt product for children, is enriched with vitamin A and zinc in Brazil, calcium and vitamin D in Poland, and iron and vitamin C in Mexico. "People are ready to pay a bit more" for a product that does something for their health, says Sacchi, who contends that the active health brands still carry mainstream prices...