Word: brazilianizing
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...allotted in the last two years, will take along Francis Adams Truslow, retiring head of the New York Curb Exchange (see BUSINESS). Truslow's assignment: to provide expert financial advice and get the Point Four ball rolling in Brazil. Though Miller is sure to hear Brazilian gripes against U.S. price lids on coffee, Getulio Vargas is one statesman shrewd enough to grasp the equality-of-sacrifice idea that the U.S. hopes to get over to its Latin American neighbors...
...Chato kept right on expanding into all the modern variants of journalism. His ruling passion was, and is, to educate his countrymen. He transformed the Brazilian press, introducing modern makeup, circus-type headlines, bylined news stories on the U.S. model. He created his own news in campaigns for amateur flying, a lavish art museum for Sao Paulo, a hundred child centers to provide free milk and medical care for youngsters in poorer districts all over Brazil. And he showed his competitors that undreamed-of revenues could be earned by convincing Brazilian businessmen that it paid to advertise. Always, he plowed...
...Broad View. It is hard to overestimate Chato's impact on Brazilian public opinion. His columns and newscasts convey a burning hatred for Communism and a strong regard for the U.S. On issues nearer home, in recent weeks, he called upon the President-elect to "teach Brazilians how to work," denounced "cancerous bureaucrats" and urged exploration of Brazil's oil by foreign companies ("What good does our oil do a thousand feet under the ground...
...Force Veteran Mark Allison first saw the jungles of the Amazon when he flew over them as a Pan Am pilot before the war. They fascinated him-and so did a little Brazilian's yarn about an unexplored Amazon valley region which promised gold and probably oil. But soon after he set out with his wife in a private plane to look for the promised land, Pilot Allison crashed and his wife was killed. Shorn of the will to go on as a pilot, Allison settled down in the dreary river town of Manaos, became a hard-drinking...
...year and a half that Edward G. Miller Jr. has been U.S. Assistant Secretary of State, he has scored many a point with sympathetic words and by deft handling of sensitive Latin Americans. Last week Miller peeled off his velvet gloves in a blunt address to U.S. coffeemen and Brazilian guests at the National Coffee Association's convention in Boca Raton, Fla. Miller's message: the U.S. expects Latin America to share in the world struggle against Communist imperialism by adjusting its economy to the realities of the U.S. war-production program. The Latin countries' first tasks...