Word: breakfasts
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...first hove into view on a "Family" episode last season. The entire Bunker family fell ill and Maude took over the household ? especially Archie ("You can either get up off that couch and eat your breakfast or lie there and feed off your own fat ... and if you choose the latter you can probably lie there for months"). The CBS brass was watching and, in Norman Lear's words, "saw a star." A second episode ? in effect a pilot ? was concocted, in which Archie and Edith visited Maude on the eve of her daughter's wedding...
First there was a nutrition bar called Luna--decorated with silhouetted dancing girls and packed with ingredients that women are supposed to need--which since it was introduced in 1999 has become the top-selling bar in natural-food stores. Then there was the line of breakfast cereals from Zoe Foods, launched in Massachusetts last year by a woman who wanted to make granola for women like her menopausal mom. In January, General Mills climbed on board, introducing Harmony cereal with soy protein, folic acid and a vanilla-almond-oat flavor that rated high in female focus groups. And this...
...shoppers respond to food designed with their nutritional needs in mind. But do they really need to buy special oatmeal just because they were born with an extra X chromosome instead of a Y? "Somehow as a gender we've done fine for thousands of years without our own breakfast cereal," says Alice Lichtenstein, a professor of nutrition at Tufts University...
...easy being green. More specifically, it wasn't easy being Mark Green last week, when New York City's public advocate--the early front runner in the race to succeed Rudy Giuliani as mayor--swept into an awards breakfast in Harlem, and nobody seemed to care. Green is the most quotable Democrat in town, but when reporters approached him at the breakfast, they only wanted to talk about the short, wispy-haired man who showed up 10 minutes later: billionaire media mogul Michael Bloomberg, 59, the political novice who created a minor sensation last week by announcing as a Republican...
This Donald rumsfeld guy: I'm worried that he's going a bit soft. The U.S. Secretary of Defense, who, if you believe half the stories about him, eats iron filings for breakfast, flew to Europe last week to brief NATO ministers on the Bush Administration's plans. In advance of the trip, it had been widely leaked that the Pentagon's systematic review of defense policy would mark a shift in America's priorities from Europe to Asia. On the flight over, Rumsfeld told journalists this had all been overplayed; Europe was still important, America had vital national interests...