Word: breen
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...picked for the job was Thomas E. Breen, a vice president of the Webb Corp. and, coincidentally, the son of famed Joseph Breen, longtime head of Hollywood's Hays Office. A former actor himself and onetime marine, Breen began by reading up on geriatrics and visiting places like St. Petersburg, which depressed him with its drab rooming houses and its thousands of elderly people "just sitting around on benches." He decided that activities should be important in any program that Webb might undertake. He was also frequently assured by gerontologists that old folks hated to be cut off from...
...home office in Phoenix, Ariz. Since 1954 it had been growing slowly on the unusual principle that no one less than 60 was allowed to move in. Despite this geriatric heresy, and despite the lack of facilities for shopping or recreation, the houses at Youngtown were steadily selling. Breen decided that there might be something in the age-segregation idea, no matter what the experts said...
...time employment? Basic to the proposal was the notion that all its facilities-golf course, swimming pool, shopping center, etc.-should be installed before the first house was sold ("There's no point in trying to sell futures to a guy who's 65 years old," argued Breen). Webb decided the risk was worth it, and the first of Webb's Sun Cities-30,000 acres northeast of Phoenix-began to sell houses five months later...
Enter a Goddess. Soon afterward, at a student performance, Soprano Price was heard by Producer Robert Breen, who was then signing a cast for a revival of Porgy and Bess. At Breen's request, Leontyne sang for Ira Gershwin/ Loves You, Porgy and Slimmer time. Before the audition, she stood despairingly with a friend on a Broadway street corner. "Nothing's going to happen," she said. "Nothing can happen." By nightfall she had the female lead...
...freestyle, gazed calmly at his opponents (who included three Olympic swimmers), and hit the water as if fired from the starting pistol. Flat out, he thrashed home in 9:17.7, 1.5 sec. faster than the old world record held by the U.S.'s George Breen, who set the mark when he was 21. Konrads' furious freestyling also smashed Breen's world record for the 800 meters...