Word: brewhaha
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...Biggest Brewhaha Long the target of unions and minority-rights groups, Coors Brewing Co. acquired a new enemy with its popular promo for Coors Light, featuring a haunted house and the slogan "It Isn't Halloween Without the Silver Bullet." The National Council on Alcoholism and Drug Dependence described the ad's subliminal appeal to underage drinkers as "chilling...
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