Word: bridgeford
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Dates: during 2000-2009
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Home-improvement retailers like Home Depot and Lowe's have particularly benefited. If the housing market is a gold rush, they're selling pickaxes. Greg Bridgeford, executive vice president of business development at Lowe's, says his outfit has been able to sell not just more items but also pricier ones: "In something as mundane as gas grills, our average price was $149. We started bringing in some very, very high-quality grills that priced from $497 to $697 to $997." Says Home Depot's John Costello, executive vice president of merchandising and marketing: "America's love affair with their...
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