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...Starbucks is joining a long line of large companies that want to begin to use Twitter, perhaps the most successful Web 2.0 launch in over a year, to bring in customers. According to The New York Times, Starbucks will run print ads that encourage people to look for its new marketing messages be alerting them to the campaign using the Twitter text messaging service...
...Starbucks has fostered the image of being customer friendly and has not resorted to aggressive advertising to bring in new coffee drinkers. Flooding Twitter in an attempt to drive people to its coffee shops may back fire especially if it comes across as crass commercialism...
...grim and formal," as if they had both come away from the session with a newfound wariness of each other, like circling prizefighters. Obama wants to rally Arab nations to create a bloc against Iran's nuclear ambitions, and he thinks that the only way to bring the Arabs on board is to achieve headway on the Israeli-Palestinian conflict. Netanyahu wants Iran defanged, but the hawkish Premier doesn't see the linkup or why he needs to make concessions to the Palestinians, especially ones that might jeopardize Israel's security. (See pictures of 60 years of Israel...
...Season Aspen. Hotel Jerome in Aspen, Colo., is celebrating 120 years of bedding guests. Built at the height of Colorado's silver rush by Jerome B. Wheeler, the co-owner of New York's Macy's department store, the hotel was meant to bring a touch of European luxury to the mountains. There's no skiing in Aspen this time of year, but there's plenty of hiking, fly fishing, biking and hot-air ballooning to be had. For its anniversary Hotel Jerome is offering a three-night History Buff package, with a guided tour of Independence Pass...
...Market analysts attributed the brief but historic run to expectations among investors that the Congress Party's victory would bring political stability to India and give Singh's progressive administration a freer hand to pursue economic reforms in sectors such as insurance, retail and banking. Some analysts are already revising India's GDP growth and corporate earnings outlooks. Chetan Ahya, economist for Morgan Stanley Asia, upgraded his growth forecast for India this year from 4.4% to 5.8%. "The markets are enthused by the current political developments after 18 years of coalition governments," says Bharat Iyer, head of India research...