Word: brinkley
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When the CBS Evening News escalated its nightly show from 15 to 30 minutes a decade ago this week, NBC followed suit seven days later and ABC brought up the rear in January 1967. Since then, the NBC team of Chet Huntley and David Brinkley has split up, and ABC's game of anchormen roulette finally stopped spinning last year with the competitive combination of Harry Reasoner and Howard K. Smith. Only CBS's Walter Cronkite, 56, has outlasted the ten years of assassinations, riots, space shots, political conventions, elections and Viet Nam. In a business constantly crackling...
...doubleheader with Army on Saturday should follow much the same pattern as the game with Cornell--very good pitching and weak hitting. Mel Brinkley, the Cadet ace with a 4-1 record and 1.10 ERA, and Rod Tetrecka, a southpaw with a 1.09 ERA, have the call to pitch in the two games. The team ERA, 1.51, is the nation's lowest...
Still, the networks rarely change a winning team, and NBC News has recently had some lukewarm seasons. As a producer, Frank first united Chet Huntley and David Brinkley during the 1956 convention coverage, but the pair's breakup in 1970 left a vacuum in NBC's flagship evening news that has never been satisfactorily filled. ABC's aggressive team of Harry Reasoner and Howard K. Smith has chipped away at NBC's ratings, and CBS remains ahead in the competition. On the plus side-in prestige if not revenue-NBC is the only network running regularly...
...Doris Day Coyness Award: To Harry Reasoner for acknowledging the Spiro Agnew-David Brinkley contest for the vice presidency ("One vote for David Brinkley, a wry commentator on a minor network"). And to Walter Cronkite ("One vote for David Brinkley, otherwise unidentified...
...with the greatest gain, Bill Sheehan beamed like a cheerleader. "We're going to be No. 2 by the end of the year. We're breathing down NBC's neck. We're basking in momentum." At NBC there was private worry: "Does the Chancellor-Brinkley team have enough-I don't know -enough sex, enough viewer appeal?" asked an executive. "We just don't know...