Word: broadband
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...entirely true. That sound you hear in the distance is two gigantic war machines rumbling into position for a battle over the future of the Internet, a turf war that's going to make the browser rivalry look like a schoolyard spat. The name of the game is broadband, the technical term for high-speed Internet access. It's complex stuff, so much so that even the big players sometimes get confused. (When asked a convoluted broadband question at his deposition, Case did a double take. "Am I in the wrong room?" he asked, to peals of laughter from Microsoft...
...that bid with its much publicized $5 billion purchase of AT&T stock. Now it's set to provide Ma Bell with up to 10 million set-top boxes preloaded with a stripped-down version of Windows. AOL missed out, and its stock went into a brief tailspin. But broadband is not a zero-sum game--at least, not yet. Case quickly countered with his own new deal, to have Hughes Electronics' DirecTV offer AOL via satellite to its 7 million customers. The resulting product will be called AOL TV. Microsoft, of course, is still pushing its own interactive television...
...digital double whammy. This summer AOL will start rolling out high-speed digital subscriber line (DSL) access to more than 16 million Bell Atlantic customers. Expect a ton of those annoying pop-up ads trumpeting the fact, and a slew of stories on Case's ominous-sounding broadband strategy, known in the trade as "AOL Everywhere...
...laid out his strategy to his fellow executives, betting big on cable was a radical idea. Then again, that was a time before eBay was a publicly traded company and skeptics insisted Yahoo was overvalued at $24 a share. Since then, the Internet has grown by hyperleaps, and cable-broadband looks likely to be the tool that makes it grow even faster...
...millions of Americans in remote spots like mountainous Leadville can barely transmit at speeds of 28.8 kilobits per second or less--assuming they can dial up a local Internet service at all. Meanwhile, much of the country has moved up to 56K modems or adopted one of the new broadband telephone and cable-company services that bring the Net to homes and businesses up to 100 times as fast. And the gap between online haves and have-nots appears to be widening...