Word: broadcast
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Dates: during 2000-2009
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...Meanwhile, the spring break scene and its lusty young demographic was getting noticed. In 1986, MTV launched its first spring break special from Daytona Beach, Fla., a program which has continued from varying locales ever since. The images it broadcast only reinforced spring break's reputation for alcoholic and sexual excess. The American Medical Association began warning of the dangers of binge-drinking and risky sexual behavior; fingers have also been wagged at young women for prebreak "anorexic challenges" and documented promiscuity. Many universities have taken to distributing "safe break bags" to students - including sunscreen, condoms and a sexual-assault...
...KXNO profanity-drenched argument between two sports broadcasters is inadvertently broadcast...
...telling stories that don't have to please 30 million people. The old networks (and the people who make shows for them) will struggle to make a buck, but new outlets will rise and thrive. ER will pass, but hospital dramas have birth stories as well as death stories. Broadcast TV may be flatlining. But its offspring are doing just fine...
Listening to F.D.R.'s fireside chats today, it is still amazing how well he was able to personally connect, reassure and educate. But what F.D.R. was able to do in one broadcast today takes a raft of appearances that create a composite impression: gravitas from a press conference and 60 Minutes, living-room intimacy from Leno, regular-guy connection from ESPN...
F.D.R., however, was able to roadblock attention in American homes on the only mass broadcast medium in existence, one so new and intimate it still seemed like magic. Obama is in a mediasphere that includes broadcast, cable, blogs, Twitter and sundry home-entertainment boxes. To persuade in this world - and the President is not just the decider but also the persuader - you have to go multiplatform. (Read "The New Liberal Order...