Word: broadcast
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...Patterson credited the small bounce not only to the smaller number of undecided voters this year, but also to the cutback in convention coverage on broadcast networks...
...poll also found that around half of the convention audience consisted of viewers who stumbled upon the convention while watching television. Identifying the broadcast networks as essential to attracting a convention’s “inadvertent viewers,” the poll found that viewers are more likely to come across convention coverage and watch it if televised on broadcast networks...
More than 60 percent of DNC viewers on broadcast networks stumbled upon the coverage inadvertently, whereas less than 40 percent of such viewers tuned into the convention via a cable network in spite of its more extensive coverage...
Baton-twirling fans, brace yourselves. Faced with dwindling ratings, the Miss America pageant has cut the talent competition from its telecast this year. Instead of the live performances that have set the pageant apart from other beauty contests since 1954, next month's broadcast will show a quickie taped montage of talent routines from earlier in the week. The move angered some former Miss Americas, including GRETCHEN CARLSON, who played the violin in 1989 and now is a host of CBS's Saturday Early Show. "It's like somebody training for the Olympics, putting in all that time and commitment...
...million Number of viewers who tuned in to the three broadcast networks for their one hour of nightly convention coverage, down from 17.6 million...