Word: broadcast
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...north-country diners, meeting real voters face to face who would take their measure in their own sweet time. No one could ever afford to launch a full-scale air war so early; the candidates typically have held a substantial chunk of their limited funds in reserve for broadcast battles in the Super Tuesday states, as well as the big primaries of New York and California...
...media companies are entering a scary (if potentially lucrative) new territory. With nearly all the boundaries removed, aggressive companies will undoubtedly try to expand into new areas. The quickest way to do that is through alliances and mergers, and most observers expect that industry consolidation--ventures linking phone companies, broadcast networks, computer firms, cable companies--will soon shift into high gear. "Companies must choose their partners in the next 12 months, because when the markets converge, anyone who's not a partner is probably a competitor," says Bill Deatherage, telecommunications analyst at Bear Stearns. The end result...
That may be easier to do now that the Black Entertainment Network has broadcast what amounted to an hour-long infomercial for O.J. This was Simpson doing what he does best--selling himself--and it flopped. BET, which promised a "no-holds-barred" interview, was trying to polish its reputation as a news operation. Simpson's goal was to hawk the $29.95 home video in which he gives his own version of the night when Nicole Brown and Ron Goldman were butchered. Simpson reached out to BET because none of the networks or major cable operations would...
...broadcast shed no new light on the killings, but it did provide considerable insight into Simpson's dream world, which is as out of touch with the black community as it is with the white one. He seems to think most white people like him, despite polls that show they believe he got away with murder. Nor does he understand that ostracism is an age-old way of showing disapproval; Fatty Arbunkle, a much bigger star, saw his career collapse after he was acquitted of murdering a starlet. Some of Simpson's lawyers advised him to quietly reach...
Toward the end of the broadcast Simpson stared into the camera, clenched his jaw and implored the audience, "If you don't like me, leave me alone." It's a deal...