Word: broadcast
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Like high-tech, multimillion-dollar special effects. The Irish band U2, which used to pride itself on its spartan, no-glitz performance style, has invested $2.5 million in an extravaganza it calls the Zoo TV Outside Broadcast, to be unveiled when the group begins a 15-city U.S. swing that will run from Aug. 11 into November. Dates are still being added, but the tour will also hit Toronto and Montreal. The show employs nine screens, with the two largest measuring 20 ft. by 30 ft., three dozen 27-in. television monitors and a satellite dish. During the concert...
...reason for that concern. The FCC has granted phone companies the right to carry TV programming into millions of homes. The controversial decision is a major victory for phone operators, which will now be able to transmit TV shows, movies, sports and news formerly carried only by cable and broadcast networks. They will also be allowed to acquire a financial stake of up to 5% in programmers like cnn, Walt Disney and even cbs. The ruling is expected to pave the way for new consumer services, including interactive television and home shopping, and to lower cable rates by promoting more...
From the beginning, Perot chafed at the arrangement. Rollins, in charge of day-to-day operations, drafted an expansive budget of $150 million, including a direct-mail campaign and broadcast advertising. But Perot's two longtime business associates, Tom Luce and Morton Meyerson, decided that it would be prudent if they, rather than Rollins and Jordan, presented the spending plan to Perot. Luce feared a volcanic reaction from the boss and wanted to spare the new recruits...
...biggest dispute was over broadcast advertising. Jordan, in charge of strategy, wanted to get started quickly. Perot approved some preliminary work but deferred any final decisions. He had made his initial splash on TV talk shows and insisted that he could continue to communicate that way for free. The argument that he had to reach a much broader audience left him cold...
After Ohio's 144 votes put Clinton over the number needed for nomination, the 56-screen video wall broadcast Clinton's route from his viewing post at Macy's to the convention floor, where he shook hands and exchanged hugs with delegates and friends...