Word: broadcaster
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...easy job. There are more than 300 schools trying for one of the 65 spots in the tournament, and the stakes are high: Not only do schools take in hundreds of thousands of dollars for participating (courtesy CBS, which will pay $6.5 billion over the next 11 years for broadcast rights), but they also receive invaluable exposure on national television. Gonzaga, a small Jesuit college in Spokane, Wash., saw enrollment soar after its team advanced deep into the tournament in each of the past three years...
...rubber-stamp parliament in Beijing. They got some special programming all right?brought to them by the Falun Gong movement, Public Enemy No. 1 of the Chinese state. Hacker devotees had spliced their way into the cable system in Changchun, birthplace of Falun Gong founding guru Li Hongzhi, and broadcast to as many as 300,000 households. Stunned city officials held an emergency meeting and swore to punish followers "with no leniency"?but the damage was done...
...attack could rejuvenate a movement that seemed crushed. Police hold thousands of the group's followers in labor camps. The only protests in Tiananmen Square these days are by foreign devotees: seven Australians were detained there on the same day as the pirate broadcast and later deported...
Network television is in danger of losing one of its most exceptional broadcast programs. Last week, it was disclosed that ABC is attempting to replace “Nightline,” its highly celebrated in-depth news program hosted by Ted Koppel, with David Letterman’s “The Late Show.” The Walt Disney Company, which owns ABC, has tried to justify this move by saying that Letterman would lure a younger audience to the 11:35 p.m. timeslot, increasing advertising revenue for a slumping network...
...current age of constantly updated cable news and easily accessible Internet information has challenged the style of broadcasting exemplified by “Nightline.” But in a post-Sept. 11 world, with the U.S. fighting an ongoing war on terrorism, the exhaustive brand of broadcast journalism practiced by “Nightline” is even more relevant. And America’s current climate seems less appropriate than ever for standard network news, which is often notoriously shallow and superficial...