Word: broadcaster
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...Monday, Huckabee committed another blunder at a press conference by screening a new attack ad against Romney for journalists, while announcing at the same time that he would not broadcast the piece on Iowa television. Claiming to have made the decision against airing the ad just moments earlier, Huckabee appeared surprised that anyone would see the move as a cynical - if not hypocritical - maneuver. But given the mores of the national political press, the surprise move and its unclear motivations seem certain to dominate the news cycle heading into New Year's, providing the wrong kind of press for Huckabee...
...Huckabee boom to have staying power, he has to realize that his campaign's narrowcast has become a broadcast. Among a now-vigilant national news media, Huckabee's every word, every reference, every campaign stop is going to be scrutinized for its religiosity. Any overstep will be trumpeted. Indeed, prominent conservatives Peggy Noonan and Charles Krauthammer - perhaps reprising the role that George Will played in 1992 - each wrote opinion pieces in recent weeks decrying Huckabee's campaign as overly strident in its religiosity. For Huckabee, the test has become whether he can follow a political, instead of a religious, golden...
...Commish caved, and basically gave the game away to two of its national broadcast partners, CBS and NBC; as the league has done with all its Network games, the local stations in the home markets of both teams will also still get to air the broadcast. "We appreciate CBS and NBC delivering the NFL Network telecast on Saturday night to the broad audience that deserves to see this potentially historic game. Our commitment to the NFL Network is stronger than ever." In other words, Goodell is playing defense now, but the business game of NFL Network vs. Cable...
Last Call's Carson Daly, who will host NBC's New Year's Eve broadcast, spoke to TIME's Rebecca Winters Keegan to explain why he became the first late-night host to return to TV during the writers' strike. He also argues that the Times Square ball-drop is TiVo-proof and talks about what happens now that user-generated content is "sort of over...
...time when audiences are turning away from broadcast TV to other forms of entertainment, why do New Year's broadcasts still draw decent crowds? There are fewer and fewer places for destination television. When Seinfeld was on NBC on Thursday nights, you had to go home and watch it. You couldn't get it anywhere else. Now Americans are watching on their iPods, their computers, their DVRs. You're not gonna record the ball drop and watch it later...