Word: broadcasting
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Dates: during 1930-1939
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British Arabic broadcasts, begun a year ago to counteract Italian influence, found little favor at first because they specialized in American swing and European folk songs, both unintelligible to Arab ears. Last week Britain gave a special broadcast for the first anniversary of the Arabic program, which showed not only that Britain had learned a few broadcasting tricks, but demonstrated the advantages of a full purse in the radio propaganda game...
...that newspapers are glad to get. Last week Mike Straus was pleased as punch over his latest job of pressagentry. From the slick, birch-lined radio studio atop the new Interior Building-only studio owned by any Government department-Mr. Ickes and assorted "Voices," hoofbeats, Indian drums, and aides broadcast a dramatization of Interior's 1938 report. Title of script was "My Dear Mr. President." Excerpt...
...last week British Broadcasting Corp. staged a unique and peculiarly British program, a broadcast strictly for dogs. This was the sort of thing decorous Director-General Sir John Reith might have forbidden in his time, but strait-laced Sir John was replaced last October by heartier Frederick Wolff Ogilvie. "Calling All Dogs" was announced as an experiment to find out just what broadcasting means to dogs. So British radio owners were asked to have their dogs listen in, and to report their dogs' reactions to the broadcast...
What came over was a broadcast by trained dogs from a kennel at Worplesdon, run by a Mr. and Mrs. Robert Montgomery. The program called for the Montgomerys to put their dogs through a set of paces and commands considered generally familiar to most well-behaved British dogs. As an audience participating stunt, "Calling All Dogs" proved a yelping success...
...Skip's broadcast will be presented over station WNAC and will originate from a vantage point on the balcony of the basketball gymnasium high above the playing floor. Although the Yale game here was broadcasted two years ago, this inaugurates the first series of consecutive broadcasts of the Crimson hoop contests...