Word: broadcasting
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Dates: during 1930-1939
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...mustered 146 stations from Boston to Honolulu, had a beam open for Portuguese short waving to Brazil, another for Spanish reporting to other South and Central American listeners, a third to carry the German account to Challenger Schmeling's homeland. It was to be the biggest sport broadcast ever...
General Motors Corp.'s Buick Division had paid some $50,000 to sponsor the broadcast, was committed to pay about $35,000 more for the first 15 minutes of air time, was prepared to pay proportionately for as many additional 15-minute periods as the broadcast might...
Within just two minutes and four seconds, Brown Bomber Louis gave all this elaborate and expensive machinery every bit of use it needed. When the books were balanced, NBC could count as maximum paper loss the profit on time charges for what might have been an additional broadcasting hour, came out with a profit on the flat rate Buick paid for the fight, the 15 minutes of time sold. Buick lost the potential advertising mentions planned at three or four round intervals, put on the air the longer opening and closing announcements. These totaled three minutes and 48 seconds...
...This broadcast bread-breaking has been titled The People's Platform, will go on the air July 20. Guests will include knowns and unknowns. Before 8 p.m. air time Professor Bryson, an old hand at conducting forums and group discussions, will lead the talk around to national problems. He hopes his dinner guests will be warmed up and spouting fluently when the concealed table microphones go into action...
...licensee shall permit any person who is a legally qualified candidate for any public office to use a broadcasting station, he shall afford equal opportunities to all other such candidates for that office in the use of such broadcasting station, and the Commission shall make rules and regulations to carry this provision into effect: PROVIDED, that such licensee shall have no power of censorship over the material broadcast under the provisions of this section. No obligation is hereby imposed upon any licensee to allow the use of its station by any such candidate...