Word: broadway
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Dates: during 1950-1959
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...billings) to be 51% better than a year ago, and its radio business 15% up over 1952. "Star power" did the trick, Kintner says. Early in its new life, the network decided to brighten up its TV by going out for big entertainers. Vice President Robert M. Weitman, a Broadway-wise showman who turned Manhattan's Paramount Theater into a mint by combining its first-run movies with name bands and singers, was called in as chief talent scout. Showman Weitman brought home a choice selection of what he calls "flesh": Dancer Ray Bolger, Professional Toastmaster George Jessel, Hoofer...
Quite aware of the potential of the locale and its personalities, Swanson has chosen a piece of ironical whimsey for his script. A wiry youth with the agility of a Douglas Fairbanks and the garb of a Broadway bopster steals a 40 pound donation from the coffers of the local church. After a Keystone cops chase he hides the money under a pumpkin soon to be found by a woman who needs cash urgently to feed her hungry children. When the thief shrewdly steals the money back, the whole village of Alexandra pursues him until he seeks out a plausible...
...Little Hut (adapted from Andre Roussin's play by Nancy Mitford) was a great hit in London, where it ran for three years. In traveling to Broadway, it has suffered a decided sea change; it has almost the look, in fact, of something that fell in the water...
...hilariously toward madness. The play remains part of a fashionable tradition which slices its amusement as paper-thin as its sandwiches, and-for success-demands a special type of flawless acting. In London, with Robert Morley, Joan Tetzel and David Tomlinson, The Little Hut presumably had it; but on Broadway an uninspired cast makes for unamusing castaways...
...minute "pages" cover everything from world news to criticism of the arts, call in some well-known name droppers. Tex McCrary interviews celebrities, and Jinx runs a woman's page, Mel Allen talks sports, Elmo Roper talks trends, Florabel Muir (see PRESS) gushes from Hollywood, Earl Wilson gives Broadway lowdown. Weekend is almost overwhelming in its volume and variety, but a generally relaxed manner and skillful transitions make it well worth hearing...