Word: bronco
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Dates: during 1980-1989
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...turn into a national slang. Its popularity has grown with the explosive increases in U.S. immigration from Latin American countries. English has increasingly collided with Spanish in retail stores, offices and classrooms, in pop music and on street corners. Anglos whose ancestors picked up such Spanish words as rancho, bronco, tornado and incommunicado, for instance, now freely use such Spanish words as gracias, bueno, amigo and por favor...
...gussied-up versions of existing models -- known in the trade as "re-skins" -- while one will be a completely new model. Later this year the firm plans to unveil a Ford Thunderbird with styling resembling a BMW. Also in the works: face-lifts for the Ranger pickup and Bronco II sport-utility vehicle; a nip and tuck for the Taurus; a version of the Aerostar van that will stretch 15 in. longer than the current 14 1/2-ft. model; and by 1991 a compact four-wheel-drive van designed by Nissan and made by Ford to compete with Chrysler's line...
...time, during the three weeks of "replacement" games last October, Washington was the only team that stayed out en masse. Something must be said for solidarity. Meanwhile, the few Denver players who crossed the line, Receiver Steve Watson among them, seemed invariably to get injured. Picketing outside the stadium, Bronco Linebacker Karl Mecklenburg did some temporary damage to his image, retrieving and tearing up an eightyear-old's autograph when the boy started to go into the game...
...citified as I am," explains Nora Kelly, 29, an attorney in a conservative Albuquerque law firm and owner of a lipstick-red Wrangler. "Even $ if you're wearing a suit, the jeep is ready to take you somewhere exciting." Jennifer Griffith, 24, of Springfield, N.J., bought her Ford Bronco two years ago in order to cart materials while working as a construction engineer, but she has found that it is equally well suited to her current position as a paralegal and part-time law student. "I can go out, dressed up, to anyplace fancy and not feel like...
...purchase of AMC's Jeep line helps Chrysler, which has led the way with such innovations as the minivan, leap into a market segment where it is not represented: the fast-growing sport-utility line. Some 732,000 sport-utility vehicles, including such models as the Jeep Cherokee, Ford Bronco II and Chevy S-10 Blazer, were sold last year, offering a new kind of competition to the suburban station wagon. That total could reach 1 million...