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Word: bronco (lookup in dictionary) (lookup stats)
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...purchase of AMC's Jeep line helps Chrysler, which has led the way with such innovations as the minivan, leap into a market segment where it is not represented: the fast-growing sport-utility line. Some 732,000 sport-utility vehicles, including such models as the Jeep Cherokee, Ford Bronco II and Chevy S-10 Blazer, were sold last year, offering a new kind of competition to the suburban station wagon. That total could reach 1 million...

Author: /time Magazine | Title: A Daredevil Wheel Deal | 3/23/1987 | See Source »

...quarterback of 1978, a former associate of Roger Staubach's in Dallas, calls Elway "simply the best quarterback I have ever seen." As Morton viewed it, the push then to the overtime field goal, which devastated Cleveland, 23-20, was an inevitable extension of the storied drive. At every Bronco stall afterward, the moral was the same. "I knew if anyone could do it, it was us," said Place-Kicker Rich Karlis. "We have John Elway." "When you have John Elway," Bishop said, "anything is possible." "Anytime you have John Elway," said Reeves, "you have a chance." Since New York...

Author: /time Magazine | Title: Sport: Elway and The Giant Way | 1/26/1987 | See Source »

...Marsha Mason, full of fire and ire) and thinks maybe a little secondhand psychobabble ("Did we mutually nurture each other?") will do the job. It's funny, and makes his toughness all the tougher. Heartbreak Ridge is not great Eastwood, but it will tide us over until the next Bronco Billy or Tightrope swaggers into view...

Author: /time Magazine | Title: Cinema: Top Gunner Heartbreak Ridge | 12/8/1986 | See Source »

...first time Art has beaten Life to the pages of Newsweek; remember The China Syndrome and Three Mile Island. And it won't be the last. In the years prior to this week's tragedy, NASA had been straining its PR muscles, turning a rocket-powered bronco ride into what had begun to seem like a drive in the country. There had been so many shuttle flights flashing across our skies and our screens; they had become the norm, not the extraordinary exception...

Author: By Cyrus M. Sanai, | Title: Challenger's Mistaken Enterprise | 2/1/1986 | See Source »

...cars. Many suburban housewives have fallen in love with minivans (estimated 1984 sales: 225,000), and thousands of yuppies are hooked on such off-the-road vehicles as the Chevrolet S-10 Blazer (sales so far this year: 130,727), the American Motors Jeep (79,807) and the Ford Bronco II (91,651). The fastest-moving truck of all is the small pickup. The nine different models of the compact carrier will have combined sales of 1.1 million this year, more than twice as many as in the record year...

Author: /time Magazine | Title: Pickups Make a Haul | 12/17/1984 | See Source »

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