Word: brower
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...Madison Avenue admen, whose accounts were swimming back and forth like salmon, changed their lures. At year's end Ben C. Duffy, president of Batten, Barton, Durstine & Osborn and probably the best-liked man along Madison Avenue, decided to retire after a long illness. His heir: Charles H. Brower. 56, a top idea man, who lost the $8 million Revlon account in September, said he would "just go out and get eight new $1,000,000 accounts," has already caught...
Reuben A. Brower, Master of Adams House, announced that several more distinguished persons, besides Robert Frost, have agreed to be resident visitors...
Reuben A. Brower, Master of Adams House, also anticipated adverse graduate student reaction and predicted a "period of painful transition" if the changes were effected. However, he voiced his approval of the Elder suggestions, and said that a large scholarship program would have to be set up to supply students with funds they would otherwise get by teaching...
...seven Masters and Dudley Senior Tutor are faced with the necessity of finding a use for the new grant given them by the University from Ford Foundation funds. The grant has been greeted by some Masters as the most valuable contribution for the Houses since President Lowell, as Reuben Brower has said, while others have wondered fitfully whether they could find enough projects...
...Brower noted that all these plans are "utterly experimental," and are not to be taken as precedents to be followed with future grants...