Word: browsers
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...Yeah, right. The Microsoft boss was thoroughly grilled over every aspect of his putative monopoly: Browser bundling. Predatory pricing. Shady licensing. Even Ted Kennedy and Strom Thurmond got in on the act. But they found themselves outpaced by Barksdale, a great showman. "Gentlemen, that's a monopoly," said the Netscape chief after asking for a show of hands from audience members with Windows 95. "We're letting the tail wag the dog here," he added...
...buzz around Netscape portrayed the company as a real winner. The company enjoyed a 90 percent share of the Web browser market at one time. Competitors like spyglass and Microsoft acknowledged that Netscape had a one-to-two-year research and development lead--a massive advantage in the Internet industry...
This rosy portrait of America's next "insanely great" company, however, seems tattered in light of recent events. Arch-rival Microsoft enjoys near-parity in the browser market, despite mounting scrutiny from Janet Reno's trustbusters. Meanwhile, Netscape saw its 1996 profits of $20 million turn into a devastating 1997 loss of $115 million...
...cutting action, a joint venture with industry giant Novell was canned, and the company has cut back much of its research into newer technologies, like Java. Now, Once-mighty Netscape finds itself the target of buyout rumors, as major players AOL, Sun and Oracle all consider buying the former browser champ...
Netscape may be great by itself, but IE's hooks into Word and Excel let businesses integrate documents with the Web with relative ease. Look for cross-product links to be the real "killer application" in the browser market...