Word: bruckers
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...many of our editorial pages," wrote tweedy, 49-year-old Editor Herbert Brucker, "are journalistic quick lunches, manned by short-order essayists . . . What ought to be incisive opinion all too often turns out to be a collection of cliches . . . Is it any wonder that editorials are read by only 49% of the men and 29% of the women...
Most editorialists, Brucker guessed, are moved by the "prophet motive." But the role "calls for more knowledge, time and energy than they possess. Most. . . are so busy that they stay in their offices, read the headlines, and say what they can about the news. No wonder the product is often dreary." Considering the pressures against them, it was also no wonder, he said, that many ducked local controversies and took refuge in faraway topics...
Hinting that no new Crimson strategy can be expected, Lamar said, "If we used any more plays than last Saturday, I don't know what they would be." The game is scheduled to Pierce, r.t. p.h. Hartman Davis, r.g. l.g., Owens Vicario, c. c., Rautenberg Allen, l.g. r.g., Brucker Woggon, l.t. r.t., Marsanski Morter, l.e. r.e., Schroeder Trumbull, q.b. q.b., Grenahan Fritts, r.h.b. l.h.b., Walz Navin, l.h.b. r.h.b., Billips Cowen, f.b. f.b., Irwin
...retirement from the Presidency of the National Association of Broadcasters, Mark Ethridge asked broadcasting stations to submit all scripts of news broadcasts for the week of June 20, prepared the N. A. B. to dispute the statement. Columbia School of Journalism's Assistant to the Dean Herbert Brucker was delegated to draw up a report on these solicited scripts and on transcriptions taken from the air. Although the N. A. B. has been guardedly quiet about the survey's progress, last week Motion Picture Daily's Jack Banner upset the applecart, published general conclusions, several details...
...victim was a stern New Deal hater, Lester Dickinson. In his place was elected mild, polished, praise-seeking Governor Clyde La Verne Herring, flower-lover and ex-Ford dealer. In Michigan, the seat of the late Senator Couzens, overwhelmingly defeated in the primaries by former Governor Wilber M. Brucker, was won by Representative Prentiss March Brown, New Dealer who was a good friend of Republican Couzens...