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...Harvard label is just another way to do preppy merchandise," says menswear-fashion expert Robert E. Bryan, author of American Fashion Menswear, a new book on the history of male dressing. "Except that maybe Harvard gives it more authenticity because that's where the real prepsters go." Authenticity was also the holy grail for Bryan Griggs, who designed the line for the Field & Stream brand and says the clothes were inspired by his travels through Wyoming's Grand Tetons...

Author: /time Magazine | Title: Want To Dress Like Harvard — or Field & Stream? | 9/12/2009 | See Source »

...Bauer and L.L. Bean do a lot of great things," says Griggs. "But they still sell pants with elastic in them. This is more modern." So while Field & Stream brand has a checked wool shirt, it's cut slim "so you won't end up feeling like a lumberjack." Bryan believes the search for authenticity is echoed elsewhere in the clothing business. "It's foremost a reaction to the frivolous buying spree society has been on for the past few years," he says, noting that other old-school unsexy but rugged American brands like Woolrich, Pendleton and Red Wing Shoes...

Author: /time Magazine | Title: Want To Dress Like Harvard — or Field & Stream? | 9/12/2009 | See Source »

...embrace a new tax, Egenhofer says. Sweden, current holder of the E.U.'s rotating presidency, wants to see the tax policy expanded across the region. With voters everywhere bracing for fiscal belt-tightening, this just might be the best time to push a new tax through. - With reporting by Bryan Walsh / New York

Author: /time Magazine | Title: France Considers a Tax on Carbon Emissions | 9/12/2009 | See Source »

...More the shame, says Bryan Wells, a senior researcher at the Institute of Mathematical Sciences in Chennai, for solving the riddle of the Harappan script needs the involvement of people from all backgrounds. Wells, who was not part of Rao and Vahia's team, spent 15 years painstakingly examining the disparate body of Indus Valley artifacts and compiling what is now the largest database of Harappan signs - 676 in total. Even though no one knows the root language behind the script, he reckons greater cooperation and a monkish devotion to the task can slowly unravel more secrets. Wells...

Author: /time Magazine | Title: Decoding the Ancient Script of the Indus Valley | 9/1/2009 | See Source »

...JetBlue, however, insists it's looking long-term. The airline acknowledges that the pass could cut into profits. "That's a possibility," says company spokesman Bryan Baldwin. "But I think we've already seen the upside. The buzz and excitement we've created have far exceeded our expectations. We look at it as just more than dollars and cents." For example, customers are flocking to the JetBlue route map: hits jumped 700% after the promotion was announced, on Aug. 12. Even flyers who ultimately passed on the offer became more familiar with JetBlue. "People are on the website, sitting around...

Author: /time Magazine | Title: Twittering Over JetBlue's All-You-Can-Jet Pass | 8/20/2009 | See Source »

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