Word: buds
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...days of match play, many a good golfer fell by the fairwayside. Skee Riegel narrowly missed defeat in the first round by a Sunday golfer "I've never heard of before," then bowed out in the third. By the fifth round, when Willie Turnesa met Marvin ("Bud") Ward, they were the only ex-titleholders left...
...heard the noise or knew a friend who had, but to be really sure a poet had to go by dawn to the side of a Tokyo swamp and sit for three long hours while the pink and white blossoms unfold, waiting tensely for the moment when the bud burst open to the morning light. It took a discerning ear to separate the sound of an opening lotus from the purl of a fish lazily waking to his morning meal or the plip of a dewdrop on a mossy stone...
...newspapering in his blood. Gangling (6 ft. 4 in.) K. (for Knowlton) Lyman Ames, 28, is a grandson of the famed Knowlton ("Snake") Ames who played football for Princeton in the '90s and later founded Chicago's Journal of Commerce. While studying at Stanford, "Bud" Ames was struck by the fact that most small-towners, who have lots of time to read, get no magazine sections in their newspapers. Later, as a publications officer for Yank magazine, he spent his spare hours plotting and planning a new kind of supplement...
...When Bud got out of the Army in 1946, his uncle John Ames, publisher of the Journal of Commerce, helped him line up $400,000 worth of backing from such well-heeled Chicagoans as ex-Vice President Charles G. Dawes, a Cudahy and three Armours...
...Bud Ames laid out $15,000 for surveys on the saving, spending and reading habits of the people who live along Midwestern Main Streets, in towns of 25,000 & under. This gave him plenty of ammunition to lay siege to advertisers. His editorial staff will be small, and lean heavily on outside "name" writers on science, sports, foreign affairs. Small-town business and travel stories-and plenty of recipes-will provide the local touch...