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...events are a little harder to track. "They don't usually publicize what anybody drinks because then companies can use it for advertising purposes," explains Scheib. Maybe that's why the White House kept mum on Obama's beer selection until the day before the meeting, when he selected Bud Light. (See pictures of Denver, Beer Country...

Author: /time Magazine | Title: What Kind of Beer Is Served at the White House? | 7/30/2009 | See Source »

...Kanno stressed that to avoid a double-dip recession, it's critical that the government gets the timing right when it begins to reverse loose fiscal and monetary policies as the economy improves. For example, raising interest rates - now effectively zero - too quickly could nip a recovery in the bud. "We need to be careful about the response of the market and the economy to the expected government's and central bank's exit policy," says Kanno. "Normalization policy may trigger the next downturn...

Author: /time Magazine | Title: Japan's Economic Green Shoots Could Wither Fast | 7/1/2009 | See Source »

...sound like a new Judd Apatow movie (or an old Woody Allen one), but it's actually a commercial for beer - specifically Bud Light, made by the brewery that claims "the beer you choose says a lot about you." The ad never aired on TV, and careful viewers will note that all the sexual devices are blurred and the strong language bleeped. It was made to be consumed, as beer is, by people over the age of 21. But, like beer, it is readily available if you know where to look. And again like beer, it can make you laugh...

Author: /time Magazine | Title: This Porn's for You: Budweiser's Racy Web Ad | 6/4/2009 | See Source »

...they're being lauded for it. Last year, Budweiser's advertising agency, DDB in Chicago, won an Emmy for its Internet-only spot "Swear Jar," which depicts office workers having to pay a quarter every time they curse, with the money being used to buy Bud Light. The commercial turns into a bleepfest as the cubicle mates indulge their inner sailors. But is bleeping curse words the same thing as pixelating graphic sexual toys? "Porn is the next logical step," says Solomon...

Author: /time Magazine | Title: This Porn's for You: Budweiser's Racy Web Ad | 6/4/2009 | See Source »

...there hasn't been much pushback. Even anti-pornography activist Donna Rice Hughes was not shocked that Anheuser-Busch, which makes Bud Light, would go there. "The line has gotten really blurred," she says. "There's a whole generation that has been pornified. They don't think it's a big deal. Budweiser's tapping into that." (Read 10 questions with Hugh Hefner...

Author: /time Magazine | Title: This Porn's for You: Budweiser's Racy Web Ad | 6/4/2009 | See Source »

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