Word: budvar
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Dates: during 2000-2009
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...city of Pilsen, the cradle of the famed pilsner beer. That's because for more than 40 years, the 65-year-old retired engineer has been a daily patron of Budweiser - not that pale thirst-quencher produced by Anheuser-Busch, but the hearty, bitter lager from the small Budejovicky Budvar brewery in the South Bohemian town of Ceske Budejovice. The town's German name, Budweis, gave both beers their name - and cause for their nearly century-long trademark war in courts worldwide. "Every time I arrived in Budejovice I first hurried to a pub," Moravec says as he recalls...
...Minister about buying the last major post-communist brewery still in state hands - which also happened to be the Czech namesake of its flagship brand. "The truth is that I would have to quit drinking beer altogether," Moravec grunts at the prospect of a new owner tampering with the Budvar magic. "Better that than to drink some slop...
...margins in the U.S., where it gets more than 80% of its sales. At one time, the company had ruled out European acquisitions, but rivals think they'll get involved and the company is no longer adamantly denying it. A-B has been fighting with the Czech Republic's Budvar brewery over the name Budweiser for years; in recent weeks, courts in Japan, Lithuania, Spain and Taiwan have all found against A-B. Analysts say a German acquisition wouldn't come as a surprise. And Denmark's Carlsberg has been nibbling around the German market for more than a decade...