Word: buick
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Dates: during 1940-1949
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...pneumonia; in Los Angeles, Calif. He was president of his own firm (eighth largest in point of billing), which he started in 1935 when he resigned from the presidency of Erwin Wasey & Co., taking six big accounts with him (including General Motors and Goodyear). Sloganeer Kudner conceived "Better Buy Buick," "Eyes to the Future, Ears to the Ground" and "Victory Is Our Business" (G.M.'s prewar and wartime mottoes) and "athlete's foot." On his office wall was a framed quotation of the 1936 world's champion hog caller: "You've got to have appeal...
Toolmaker Schooler (now on the graveyard shift, 12:30 to 7:30 a.m., at Douglas Aircraft) inspects his interests until about 11:30 each evening, then drives to his $55-a-week job in a green Buick convertible, cream-trimmed. Most of his factory pay goes into war bonds. Most of his dance-hall profit, says he, goes back into the business (decorating and furnishing Aragon took about $50,000). After splitting his holdings with his wife on a cornmumty property arrangement, Factory Worker Schooler had a 1942 income tax of $8,500. Said he, musing: "Ever since...
...haggard, General Georges Catroux, Fighting French emissary to the North African government of General Henri Honoré Giraud, arrived in London last week and registered as usual at Claridge's. Within an hour he had bathed, changed and with a bulging briefcase left in a four-year-old Buick flying the French tricolor to see his leader, General Charles de Gaulle. Behind him lay two weeks of conferences in Algiers; before him, perhaps, a solution at last of the differences which had long divided the French...
...team of five soldiers can slap together a Pacific hut-cozy, semi-permanent quarters for 16 to 18 men-in only eight hours. Pacific Huts' founders took about that much time to slap their company together last year. Its president, an ex-Buick salesman, Frank Hobbs, was then head of the Colotyle Corp. (a wallboard manufacturer now making bathroom and shower assemblies for Henry Kaiser); its vice president, George K. Comstock, owned a Seattle neon-sign business...
Shapiro's comments on the American scene are remarkably fresh and versatile, touch on such matters of general interest as haircuts, Buick cars, street accidents, the Washington Cathedral, army camps, the housefly, Hollywood. Shapiro describes American democracy with the satirical gusto of an outcast who feels he is in the know about what it is really like...